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About

The House Behind the Brands

ÀṢÀ NOIR is a lifestyle house built around the full life of the African woman.

From wellness and movement to culture, beauty, fashion and everyday living, ÀṢÀ NOIR brings together brands, stories and experiences shaped with intention.

Rooted in African identity and designed with a global perspective, the house is home to Health Club NG, VYRA, and the brands and experiences to come.

From here. Made for everywhere.

In the house

Health Club NG brand artwork in the ÀṢÀ NOIR house palette.Health Club NGHealth Club NG is a wellness brand built around better health, performance and everyday wellbeing.ExploreVYRA performance wear brand artwork in the ÀṢÀ NOIR house palette.VYRAVYRA is a performance wear label built for Nigerian bodies and the women who show up for the work.Explore

Journal

Read the house, not just the label

Editorial on wellness, culture, design and the lives in between.

Read the journalGet in touch

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